I find it interesting how many coaches seem to miss the realization that the biggest obstacle in achieving success is based in negative beliefs that come from experiences of early abuse. This implies that strategies promoting limited notions that one simply changes their beliefs from negative to positive are bound to be ineffective over the long term.

Indeed this is why one finds one's self going from one coaching guru or transformational conference to another; because the last one was ineffective. It has been my experience that the only effective and permanent way to shift one's beliefs is to erase the underlying negative memories once and for all. From there nothing more is required. Here's why and how.

Why is it that one has negative beliefs floating through their conscious mind in the first place? Although this supposedly "normal" state has never been questioned before and is considered part of the human condition I would like to state categorically here that it is not! Why not, well because of how they feel to us, "negative" and "undesirable"!

These negative memories have been responsible for generating and sustaining all those negative thoughts, blocking mindsets, feelings and self sabotaging behaviours that have hijacked your conscious mind and your life. All of this has caused a severe depletion of Life Force Energy (i.e. you) from your mind and body leaving them compromised or handicapped. You experience this depletion as stress, tiredness, exhaustion, low self confidence, feelings of inadequacy, low self esteem, and so on.

In other words your mind and body attempting to function without "you" inside is like your car trying to navigate safely down the highway without "you" in the driver's seat!

So I think you can see that by ignoring the root cause of the negativity running (or should I say "ruining") your life i.e. the negative memories themselves, no amount of "belief changing" is going to help. One literally has to uninstall or "erase" the negative memories themselves in order to be free, empowered and fully in charge of one's "ship".

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